Last Updated: November 21, 2025
Key Metrics
| Metric | Description |
|---|---|
Users
|
Unique visitors to your site |
Sessions
|
Individual visits (can be multiple per user) |
Pageviews
|
Total pages viewed |
Bounce Rate
|
% of single-page sessions |
Avg Session Duration
|
Average time spent on site |
Conversion Rate
|
% of sessions with goal completions |
Important Reports
Realtime
Current visitors on your site
Acquisition
How users find your site
Engagement
What users do on your site
Monetization
Revenue and conversions
Retention
Returning users
💡 Pro Tip:
Set up conversion goals to track what matters most to your business!