Last Updated: November 21, 2025
Content Marketing
Create engaging content that converts
Content Types
| Item | Description |
|---|---|
Blog Posts
|
SEO-friendly articles |
Videos
|
YouTube, TikTok, Reels |
Podcasts
|
Audio content |
Infographics
|
Visual data presentation |
Ebooks
|
Long-form guides |
Case Studies
|
Success stories |
Webinars
|
Live educational content |
Content Creation Process
- Research: Understand audience needs and keywords
- Plan: Create content calendar
- Create: Write/produce high-quality content
- Optimize: SEO, readability, CTAs
- Publish: Multi-channel distribution
- Promote: Social media, email, ads
- Analyze: Track metrics and iterate
SEO Best Practices
- Use target keywords naturally
- Write compelling meta descriptions
- Use header tags (H1, H2, H3)
- Include internal and external links
- Optimize images with alt text
- Ensure mobile-friendly formatting
- Focus on user intent and value
Content Distribution
| Item | Description |
|---|---|
Owned Media
|
Your website, blog, email list |
Earned Media
|
Press, shares, mentions |
Paid Media
|
Ads, sponsored content |
Social Media
|
Organic and paid social posts |
💡 Pro Tips
Quick Reference
Drive traffic and engagement with great content